WordPress Website Speed Optimisation – Which Plan to Choose?
by WP Creative on 2021 November | Posted in WordPress
Let’s be honest. We all want our websites to be blazing fast. To reach their full potential and to grow and scale like crazy, right? But we don’t have the time to do all that for many reasons, lack of timing being the first one.
So, what do you do in such a situation? You find help and delegate this job to someone that is perfectly capable of doing it. That is where WordPress website maintenance agencies come to help. They are created for this purpose, and they provide this service to anyone looking for site performance and optimization.
In this article, we will discuss how to find the right WordPress agency for site performance optimization and maintenance on a monthly retainer.
Why is Website Speed Important?
Websites provide information. They are like a brochure of a business, and they help convert visitors into customers. Not to forget that speed is now a ranking factor and search engines give special importance to websites that are not performing well.
If the sites are not working properly, or if they load slowly, or if they have errors on the landing page, visitors will simply hit the back button and bounce away.
What does it mean for your business? It means zero business for you. You don’t want that right? That is why it is important
that your website loads speedily. That it is properly optimized for site performance and has no downtime. To make sure that your website loads faster, you need to monitor its performance on a regular basis.
Since this is not possible because you have to focus on your business, you can hire a WordPress speed optimisation service. There are many WordPress development agencies that offer site maintenance services. To hire one for your business, make sure to see if they offer the following features.
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Features to Look for When Selecting Website Speed Optimisation Plans:
This is the list of WordPress maintenance features. While assessing each speed maintenance plan, compare them with the list we have provided below.
1. Performance Optimisation
First thing first, the plan should include performance optimization. It means it should look at issues that are limiting the site speed. The agency will check cache issues, page size, image size, and scripts that can be a problem and fix them.
Core Web Vitals – A Google speed measurement metric shows errors in Google Search Console. Source: Search Console
The agency you hire for performance maintenance and optimization should have a checklist for checking all the performance-limiting issues.
It should check the site for these issues every week to ensure that you are getting optimum performance. This should also be presented to you on a weekly basis in its report.
2. Site Security
Similarly, make sure that the website speed maintenance plan also includes site security. Site security problems like two-factor authentication, site backups, security loopholes, updating site core, themes, and plugins, all are part of the website security. Make sure that the website maintenance plan includes all these security features.
The agency you hire will check for all these security issues and test different scenarios to mimic the criminals. It will ensure that your site is completely protected against hackers and cybercriminals.
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3. Theme and Plugin Customizations
Since you are hiring a WordPress website maintenance retainer you need to make sure that the agency offers theme and plugin customization options for your website. If you want a landing page redesigned, or a plugin set up for your website, the agency should offer that service. Since most WordPress websites use page builders, the agency should offer a service to create landing pages with page builders.
It is because you never know when you will need a landing page redesigned, a site customized. So, think about all these before you decide about hiring a WordPress maintenance service for your business.
4. Timely Site Updates
WordPress sends out updates on a regular basis. In a year, you will get around 20 to 30 core updates for WordPress. Similarly, if you have 10+ plugins installed on the site, you will have to update all of them every 3 to 4 months. These all require timely updates and you can’t fix all of them if you have other business jobs that require your attention. So, make sure that the agency you hire for WordPress maintenance can do the timely site updates for you.
5. Uptime Monitoring & Reporting
Is your website always online? How do you know that? You can check site logs, and there are uptime monitoring plugins available on the WordPress marketplace that you can use. One good plugin is Site Uptime Monitoring Plugin.
That said, find an agency that can monitor your website performance on a regular basis. It should collect all the data and send you a weekly report so that you can take necessary action if needed. The site uptime ideally should be greater than 99%. If you are getting anything below 95%, you should change your website hosting. The agency you choose for your website speed maintenance will be able to tell you more about it.
6. Spam Protection
Spam is useless for any website. And, most User Generated Content (UGC) is spam. Take comments for example. Most of these comments have no meaning and they are just made to insert links on sites. You need to make sure that your website is getting cleaned of spam comments on a regular basis. If your site is not cleaning spam, the size of spam comments will eventually increase the storage capacity.
When searching for a WordPress site management partner, make sure that they also offer complete spam protection and cleansing.
How Much Should You Pay for WordPress Speed Maintenance?
The average WordPress speed maintenance plan can be somewhere between $100 to $2,000.
If you search for top WordPress maintenance services, most of them have different packages ranging from $100 to $2,000 depending on the features you require for your site maintenance.
Our recommendation is that you choose a service that offers full site maintenance. It will include everything that we have already discussed above including performance optimizations, site customizations, and security.
Ready to Hire Website Speed Maintenance Service?
At Nirmal, we have the best website speed maintenance packages available. Whether you want a one-time site maintenance service or want to hire an agency on a monthly retainer, our WordPress site maintenance teams can get the job done.